News & Press Releases
Introducing Momtopia...the place for all things mom
FOR IMMEDIATE RELEASE
JERSEY GARDENS’ MALL-BASED VIRTUAL NETWORK FOR MOMS SET TO LAUNCH ON MOTHER’S DAY
“Momtopia” to be the place for all things mom
ELIZABETH, New Jersey (May 8, 2007) – JERSEY GARDENS has announced the launch of a new virtual community and resource designed specifically for today’s time-starved and information-hungry moms and caregivers with young children 0-8 years of age. The online network, Momtopia, will go live on Mother’s Day, May 13th and can be accessed through JERSEY GARDENS’ web site www.jerseygardens.com. The site will feature not only the mall’s latest sales, family-based events and retailers, but also relevant information from a wide variety of sources that is intended to make a mom’s life less hectic and a little more balanced.
“We learned that social networking sites have attracted almost 70% of moms who are online. Momtopia is being launched so that Jersey Gardens and our retailers can share information and connect with moms on a more personal level,” said Crystal Stell marketing director for Jersey Gardens. “It also gives us the opportunity to facilitate the mom-to-mom sharing of advice and practical tips through the site’s customer-generated advice columns,” she added.
The Momtopia site will be divided into sections, each covering a different area of interest to moms and families. “Mom Space” will have information and links relating to health and wellness, parenting, entertainment and of course, shopping. A gift giving reminder service and an online “wish list” are also planned. “Kidding Around” will feature content such as how to find the best children’s books, back to school ideas and tips for starting meaningful holiday traditions. The “Motherly Advice” area will enable moms from across the country to communicate with the mall and each other.
In addition to Momtopia’s online components, moms who register to join the Momtopia community will also receive advance notice of special retailer promotions and occasional Momtopia family-based events. The first Momtopia family event will take place this Mother’s Day weekend, the Pathmark Multicultural Arts Festival will run 12-5pm Saturday, May 12th and 12-4pm Sunday, May 13th in Center Court.
About Jersey Gardens
Jersey Gardens, New Jersey’s largest outlet mall, is located at 651 Kapkowski Road in Elizabeth, just off of exit 13A of the NJ Turnpike. The mall is an upscale value center that houses 200 retail establishments.
For more information, please visit www.jerseygardens.com or call 1-877-SAY-VALU.
About Glimcher
Glimcher Realty Trust, a real estate investment trust, is a recognized leader in the ownership, management, acquisition and development of regional and super?regional malls.
Glimcher Realty Trust´s common shares are listed on the New York Stock Exchange under the symbol "GRT." Glimcher Realty Trust´s Series F and Series G preferred shares are listed on the New York Stock Exchange under the symbols "GRT.F" and "GRT.G," respectively. Glimcher Realty Trust is a component of the Russell 2000 Index, representing small cap stocks, and the Russell 3000 Index, representing the broader market.
Visit Glimcher at: www.glimcher.com
Contact:
Crystal Stell
Jersey Gardens
908-436-3005
cstell@glimcher.com
