News & Press Releases
New Fundraising Program for Community Organizations
FOR IMMEDIATE RELEASE
JERSEY GARDENS ANNOUNCES NEW FUNDRAISING PROGRAM FOR COMMUNITY ORGANIZATIONS
Free program yields 100% proceeds for non-profit groups
ELIZABETH, New Jersey (April 30, 2007) – JERSEY GARDENS has announced the launch of a new program to help area non-profit, community, school and civic organizations in their fundraising efforts.
The new program, “License to Shop,” features a card and brochure that provide one-time discounts at 130 participating mall retailers and restaurants. Non-profit groups can sell the card/brochure sets for $5 each, and are able to keep 100% of the proceeds.
“License to Shop will serve as Jersey Gardens’ year-round effort to help local charities and non-profit organizations raise money throughout the community,” said Crystal Stell, marketing director for Jersey Gardens.
The new program complements the seasonal fund-raising program already offered by the mall that will remain in place, Magical Night of Giving, the mall´s highly successful annual kickoff to the holiday season.
Stell added that the mall staff is particularly excited about the benefits that surround the program. “Customers help their favorite organizations and see their $5 investment pay for itself through the incredible values very quickly. The non-profit groups benefit because, unlike traditional candy bar, wrapping paper and other fundraising efforts, today’s consumers are more receptive to making donations for which they see immediate and ongoing returns. And, rather than keeping just a portion of the sales, the non-profit organizations keep 100% of the proceeds. New retailers benefit, too, because we’ve included an on-line component to the program in which they can participate, even if they open their doors later in the year. So the program is always current. Ordinary coupon book programs cannot accommodate that.”
This year’s License to Shop offers are good through December 31, 2007. Organizations interested in learning more about how they can get involved with License to Shop are asked to call Jersey Gardens at (908) 436-3005 x205 or stop by the mall management office for details.
About Jersey Gardens
Jersey Gardens, New Jersey’s largest outlet mall, is located at 651 Kapkowski Road in Elizabeth, just off of exit 13A of the NJ Turnpike. The mall is an upscale value center that houses 200 retail establishments.
For more information, please visit www.jerseygardens.com or call 1-877-SAY-VALU.
About Glimcher
Glimcher Realty Trust, a real estate investment trust, is a recognized leader in the ownership, management, acquisition and development of regional and super?regional malls.
Glimcher Realty Trust´s common shares are listed on the New York Stock Exchange under the symbol "GRT." Glimcher Realty Trust´s Series F and Series G preferred shares are listed on the New York Stock Exchange under the symbols "GRT.F" and "GRT.G," respectively. Glimcher Realty Trust is a component of the Russell 2000 Index, representing small cap stocks, and the Russell 3000 Index, representing the broader market.
Visit Glimcher at: www.glimcher.com
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Contact:
Crystal Stell
Jersey Gardens
908-436-3005
cstell@glimcher.com
